Google's algorithms are always changing, causing big shifts in iGaming search rankings. The key is to monitor changes, anticipate trends, and adapt proactively to stay ahead.
So, what are the most critical changes we need to be aware of and how can we adapt?
Content Quality (Helpful Content Update): Google is doubling down on valuable information. This means your iGaming content needs to be more than just keywords. Think detailed casino reviews, honest rankings, and unique tips. If...